Fujian Is Expected To Introduce Brand Protection Laws And Regulations

Recently, more than ten people from Fujian Provincial People's Congress Standing Committee, You Quanrong, director of the law enforcement Committee and Quanzhou Municipal People's Congress Standing Committee came to Jinjiang to conduct relevant research on the legislative work of Fujian's brand creation and protection.

"The main purpose of this survey is to understand how the government should better guide and encourage enterprises to create brands, and what ways and regulations should be adopted to protect the brands and trademarks in our province so as to enable enterprises to develop faster and better."

He said that how to promote the economic development of Fujian province through brand advantage and brand benefit is extremely important.

Jinjiang experience is worth learning.

As a brand city, Jinjiang has not only a large number of brands, but also a high reputation at home and abroad.

Especially after more than ten years of exploration, the Jinjiang municipal government has accumulated some experience and practices in brand building, which is of great significance for our future work.

Miss Yu said.

It is understood that up to now, Jinjiang has hundreds of brand names and brand names.

Wu Qingbin, vice mayor of Jinjiang, said at the symposium that Jinjiang's brand building has achieved such a success. Policy support is the most obvious and effective.

In fact, the Jinjiang municipal government will introduce some preferential policies and incentives in time according to the planning focus, product quality level and licensing requirements.

"In addition, we also give preferential support to industrial support policies. In the industrial support policies such as" independent innovation "," headquarters economy ", we should formulate preferential policies for brand enterprises.

Wu Qingbin said that with the awareness and enthusiasm of the enterprise's own brand has been driven up, the next step will be to increase support in the aspects of enterprise restructuring and listing.

Brand legislation benefits enterprises in the province

Although Jinjiang has made some achievements in brand building, it is somewhat weak in brand protection, which is also one of the important research contents of the research group.

The representative of Anta said that when a company actively registered trademark to seek protection of exclusive rights for registered trademarks, a phenomenon commonly reflected is that the time of trademark registration approval is relatively long, which causes the renewal speed of trademark and the market update rate can not be linked up.

Similarly, Fujian Qipai men's clothing also encountered some brand protection problems.

Hong Zhaoshe, chairman of the company, said he hoped that the brand protection act would protect the interests of enterprises in other provinces and even abroad.

"Through this investigation, we should first consider the interests of the enterprises, not only in the scope of brand protection, but also closely with the enterprises in the region," he said.

In any case, the brand protection law that will be developed will be conducive to the development of enterprises and make the enterprises in the province develop more smoothly and faster.