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"Dream On The Shoe" Winning The Title

2007/10/24 0:00:00 10464

MIZUNO

Everyone has their own life and sports dreams. "Drawing dreams" is the hope of all those who are willing to share, be creative and love table tennis.

As a national sport of China, table tennis has always been a sport attracting most people's attention in many sports events, and the activities related to table tennis always arouse strong social repercussions.

In April 21st, the Chinese table tennis team partner MIZUNO (China) formally launched the "drawing dream" online creative competition, encouraging users to design their favorite table tennis shoes, and excellent works will become an important source of the 2008 National Olympic Games table tennis team's shoes design.

Xu Yizhen, deputy general manager of MIZUNO (China), said: "everyone has their own life and sports dreams. This" drawing dream "campaign is a platform for self sharing, creative and table tennis lovers to show themselves, entertain themselves and realize their dreams.

At the same time, we also plan to absorb the outstanding work elements in the competition and integrate into the Chinese team's Beijing Olympic Games shoes, and strive to combine the functions and fashion of the national athletes to witness the brilliance of the Chinese table tennis team.

The activity system is very simple. During the activity, you can participate in the "drawing dream" activity if you visit MIZUNO's website.

In order to attract more people to participate, activities are divided into 2 levels: "rookie DIY" and "professional DIY". "Rookie DIY" meets the enthusiasm of most people, providing blank MIZUNO shoes and online drawing tools, so that players can excavate all kinds of creativity; "professional DIY" is mainly for professionals, providing three blank MIZUNO shoes shoes edition, by downloading design drawings and activities of the compression pack, painting on personal computers or printing shoes after hand painted painting, after completing the work, attach design concepts, package upload to live website or mail submit works.

The 2 levels will select the top 5 of the group by way of online public voting. Finally, the 10 players' works will be made into real MIZUNO table tennis shoes.

Over the past 1 and a half months, the "drawing dream" online creative competition attracted 3690 contributors from 32 provinces and autonomous regions in China. Among them, the professional group received 310 works and 3380 amateur group works.

During the activity, the official website's visit reached 512724 hits, and the number of visitors reached 394129. Almost every day, more than 8700 people were concerned about this activity.

Among these active participants, the post-80s generation has become the backbone of fashion pursuit. Among them, the Sneaker group is a close combination of sports shoes and fashion.

As a group of people who have their own unique dreams, Sneaker will not lose their fighting spirit for their creativity, nor will they be bound by the rules of life.

They break all the laws, mobilize all the inspiration in the mind, and use the SneakerDIY, the free spirit of graffiti and the fashion of design, to express their love for the Chinese table tennis team.

In August 14th, the "MIZUNO dream" award ceremony was held in the 798 art area. In addition to many design enthusiasts, Chinese table tennis players also used the gap between ping pong and Super League to come to the scene. Chinese table tennis players such as Wang Nan, Ma Lin, Wang Hao and Guo Yan showed their love for all the finalists. Apart from being the judges of the competition, they also picked out the most favorite styles and signed their names on the samples.

Wang Nan said: "before I painted a pair of my own shoes, I saw these works today, and I loved the Chinese table tennis team on the website and supported my friends' comments.

Our achievements really can not be separated from everyone's support. Therefore, I would like to thank MIZUNO for not only making full use of their technical superiority, but also ensuring that we can play fully in the competition, and by drawing the dream activities, we can make table tennis join so many young people who love sports and table tennis.

Huang Biao, the leader of the national table tennis team, said: "MIZUNO's dream activities are very creative. Before that, Zhang Yining and Wang Nan had already had a hobby of designing their own shoes at the press conference signed by the national team and MIZUNO, and several" Ben pigs "in the men's team also hoped that they could have a golden pig on their sneakers.

For young players, a pair of favorite sneakers can not only move them around, but also give full play to their skills and tactics, and show their personality.

As one of the judges, Suzuki Kazuhiko, a Japanese shoe designer, also said that the "dream making" contest works are very contemporary, with a distinctive color and an alternative style. It combines the spirit of freedom and the fashionable taste of design. It conveys a lot of the sense of joy and happiness that sports bring to people. It also brings great inspiration to Suzuki Kazuhiko himself.

In the whole activity, as a foreigner, he felt the enthusiasm of Chinese people for sports and dreams. I believe that the 2008 Beijing Olympic Games will enable more people in the world to understand China, understand young people in China, and understand young designers in China.

"As a Chinese, we all know that little table tennis has carried a lot of profound contents outside sports in the past 30 years. It has promoted the communication between China and the world, and has shown the dream that China hopes to take off.

All these perfectly reflect the significance of "sports connect the world and sports bring people dreams".

It is believed that the Olympic Games not only bring sports to China, but also realize the self-confidence of many other dreams.

For MIZUNO, everyone who participates in the dream is the dream of MIZUNO. It is the dream of MIZUNO to provide the best status for Chinese table tennis team, provide sports products for ordinary people, and let sports develop all over the world. This is MIZUNO's dream.

Xu Yizhen said.

Finally, a jury of national table tennis players and MIZUNO designers was selected for the winning works. The work will be formally put into production and retail in 2008, and will become the MIZUNO 2008 Olympic Games commemorative edition sneakers.

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