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Clothing Trade Promotes Henan Garment Industry

2012/1/31 17:55:00 23

Want to hit Henan's clothing industry

brand

We must first create a stronger and stronger business.

circulation

The platform will enable the trade and industry to play a more powerful role in promoting the rapid development of Henan's garment processing industry.


First, I would like to mention a few questions: Why did the Humen style South style garments grow rapidly and go all over the country and go to the world? Why did the Han style women's garments, which are centered around Wuhan, gradually fade away with the help of Commerce and trade to promote the development of garment processing industry? Now it has almost disappeared. It is also held every year with a certain impact on the global costume festival. Why can Beijing start "Beijing style" clothing?

brand

But Dalian has yet to create a "Lian faction" clothing brand?


Let's look at a group of phenomena again: behind the flourishing of South style clothing, we see that the two cluster clothing trading market, which is based on Humen's rich people and Guangzhou white horse, is flourishing vigorously. Behind the decline of Han style clothing, we see that the radiation force of Hanzheng Street clothing market group is gradually shrinking.

It is easy to see that the leading role of clothing trade in garment processing industry is very obvious.

This conclusion is interpreted from the viewpoint of new economics, that is, the theory of "reverse economy": the circulation industry drives the processing industry.


The development of Henan's garment industry confirms the new economic theory.

In the early 90s of last century, with the formation of a silver based Zhengzhou clothing trade park, a large number of garment industry dealers from all over the province and Zhejiang, Shanghai, Beijing, Tianjin, Guangdong and other places came to China.

It is at this stage that a group of apparel sellers who have sharp eyesight and exhumed the first barrel of gold from wholesale clothing are beginning to turn their attention to the upstream industry, the clothing production processing industry, and use their sales network established in clothing management to start their garment processing industry.

Transformation


To play a leading role in the business sector, we must start from two aspects: the government and the business sector.

The government should study and formulate specific policies and preferential measures to support further strengthening and expanding the commerce and trade industry.

The strengthening and expansion of the business sector should not only be manifested in the changes in the volume of business enterprises, but the most important thing is to reflect the changes in the quality of Commerce and trade.

In order to make efforts in the market radiation and market control, we must make the market precise, meticulous and thorough.

Clothing trade enterprises should take the initiative to adapt to changes in the market, to effectively meet the needs of the vast number of consumers, with the help of trade and industry to promote the development of garment processing industry.

As long as we have won the recognition of consumers, it means to get through all aspects of the entire circulation field.

As long as we control the consumption terminals, the development of garment processing industry will come to a goal and achieve twice the result with half the effort.

If our clothing trade and business can also be like WAL-MART, it will definitely have a huge impact on the garment processing industry in Henan.


 
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