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Preview&Nbsp; In&Nbsp; China&Nbsp; 2012 In March 26Th And "CHIC&Nbsp; 2012" In The Same Period.

2012/3/28 21:44:00 13

Preview In China Was Held At The Same Time.

The exhibition of "Preview in China 2012", sponsored by the Korean Fiber Industry Federation (Lu Xican), is responsible for the birth of the fashion Korean wave. It was held at the Beijing International Exhibition Center in from March 26th to 29th.

It will be held at the same time as Asia's largest clothing exhibition, China International Clothing & Accessories Fair:, hereinafter referred to as CHIC.


The theme of this exhibition is "Unique Korea", attracting 76 excellent Korean clothing enterprises, with 200 booths.

Apart from past exhibitors who have participated in the exhibition, it is worth noting that the brand and designer brand of Korean brands that will be exhibited for the first time in the exhibition will show Korean fashion products from Asia to the world stage.


Last year, in the "Preview in China" harvested "Jolie&Deen", "Le Queen", "At-Mue" and SEIN products of "DICHE", FREE AND AND and other brands, the new designer's own brand "bum" and so on, and so on, to take advantage of the emotional tight fitting suit to attack the professional women market.

In addition, there will also be a significant increase in the participation of young women's casual wear brands such as Parco International 'Bridge11', TWO-ST International 'The' HOLIQ 'and' BRAND 'and' MULTI ', which will enter Paris's famous "AVECS" SHOP this fall.


The east gate of young people is the main consumer group.

Shopping

The center "Doota" will also take the brand in the shopping center to form a "common Pavilion" (set up 10 booths). They will take visitors to the forefront of Korean fashion.

Shine TRADING CO., LTD. and J&KINTERNATIONAL CO.LTD. are mainly middle-aged brands, and are also expected to display high-grade knitted apparel at this exhibition.


Moreover, there will be ISAE, "Dredging", "Jin Huizhu's natural clothes", "MOOLDRIN" and "YEHSOM" and so on.

With the increasing scale of the green fashion market in the Chinese market, these brands will enter the Chinese market through this exhibition.

Kim Cheol-Woong Mode's "Kim Cheol-Woong Mode", Transmode's "Shin Jangkyoung", Kangkiok Boutique's "Jangkyoung", and so on, "backbone" designer brand will also take advantage of its rich experience to guide China's high-end market.


In addition, the "MINE M HOMME" ranked 1~2 in men's clothing network in China, has entered the Chinese market for 7 years, and the European style men's brand "Balae n" of Wuxi Taiyang Clothing Co., Ltd. strives to expand the Chinese men's clothing market with its quality and price competitiveness.


In addition to the world level fur and leather garment manufacturers such as SANG-A, FASHION CO., LTD, Man Shan Fur Garment Co., Ltd., K.M TRADING CO., LTD, JUKO JULIE, etc.

High-grade

Besides fur clothing, new styles of younger and fashionable products will be displayed.

Plan to take the first step in the Chinese market, BRAND INDEXT's street casual wear "PANCOAT", the newly launched ski suit series "TORI COMPANY" TOSS, and launch the functional sports wear "P.S Better me" TWENTY SIX and other brands, will also show the Korean street casual wear through this exhibition.


Many exhibitors will participate in the competition.

In addition to the exhibition, in order to publicize the brand and create synergy, four brand fashion shows will be held on Tuesday, March 27th (Gala) at the Crowne Plaza Hotel in Beijing (2 TIER) in the form of "Show".

On the same afternoon, about 200 exhibitors and Chinese local customers will participate in the business exchange meeting held at the grand banquet hall of Beijing Lijing Bay International Hotel.

The opportunity to expand business network and business negotiation will be provided for all exhibitors.

A seminar on the trend of Korean fashion market will be held before hosting the Korea China business exchange.

clothing

Categories and provide information on fashion trends in Korean fashion market.


In addition to the above activities, during the exhibition, the ROK also invited 16 Chinese media, such as Guangxi satellite TV, China textile daily, fashion Beijing, etc., and conducted a one to one interview with exhibitors.

This platform not only promotes the excellence of Korean fiber fashion industry, but also provides a good platform for promoting Korean fashion brands.


Jin Dongxiu, vice president of the Federation of Korean Fiber Industry Association, said: "although we don't know which clothing will raise the fashion trend of Korean fashion, it is certain that Korean fashion will be disseminated and entered the world like Korean dramas and K-pop."

He also said: "this exhibition has many brands that are leading the trend of Korean fashion. We are looking forward to the emergence of the hero who can raise the fashion trend of Korean fashion."


Since 2010, the Federation of Korean fiber industry has expanded its sales channels in China.

Including the northern region, Korean brands entering the Chinese market are also increasing.

With the increasing demand for fiber industry, the Federation of Korean fiber industry held a "Preview in China" event in Beijing, providing support for Korean fashion brands entering the Chinese market.

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