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New Year Surprise, Mei Di Hui Is Coming Online Jingdong.

2016/2/3 18:56:00 64

JingdongFashion MakeupCostumes

In January 13, 2016, the representative of the L&P (L&PCosmetic Co., Ltd) of the famous cosmetics group of Korea, with representatives of several high-level representatives, visited Guangzhou's Polytron Technologies Inc. At the beginning of the new year in 2016, if Yu Chen and Mei Di Hui brand signed the China online agent cooperation, they will officially operate the brand operation of their Jingdong platform.

"Mediheal Mei Di Hui" Mask products Not only is it very popular in Korea, but also has a large number of loyal fans in China. Brand has always been "safety, mild and comfortable" as the core concept, the entire line of products through strict Department of Dermatology safety test, designed to allow consumers to enjoy the beauty of the skin without worry.

In 2009, L&P embarks from the skin root, based on the clinical experience and professional theory of Department of dermatology experts, and jointly developed the first Korean joint expert project. NMF injection reservoir mask "Once it was launched, it won 5 invention patents in South Korea, 1 National Science and technology awards, and quickly occupied the mask market at home and abroad. It was sought after by numerous stars, white-collar workers and students, becoming the first choice for Korean mainstream beauty. Since then, Mei Di Hui R & D has developed a variety of mask products, for many years has become one of Korea's most popular facial mask. In the winter of 2015, the skin barrier was damaged.

In 2015, Mei Di Hui invited Korean famous. Korean spirit Hyun Bin and Wang Fei Fei of MISS A of the super star group jointly endorsed, aiming to create a new era of facial mask.


Mei Di Hui mask has been the 3 crown in the 2016 SURE BEAUTY AWARDS. SURE BEAUTY AWARDS is the awarding of the magazine "SURE" since 2001. It has already welcomed 15th anniversary. The award is the only award winner in the Korean Beauty Awards world. In order to get accurate data, the organizing committee analyzed the sales data of more than 640 circulation websites and conducted consumer surveys. The awards were full of trust and impartiality. Mei Di Hui's representative product, NMF reservoir mask products, won the first online sales volume. Another popular mask WHP whitening moisture bamboo charcoal mask was awarded the first sales volume of drug store. In the brand part, Mei Di Hui was awarded the biggest brand of drug store growth throughout the year. In the SURE BEAUTY AWARDS, only two brands were awarded 3 awards in different parts. It can be seen that the brand of Mei Di Hui made remarkable achievements in 2015.

   

But along with the popularity of the market, a series of problems have emerged. For example, many imitation products appear on the market, which makes consumers difficult to distinguish between true and false. To this end, in 2016, the American brand has a higher demand on the quality of the Chinese market. The United States is authorized to carry out the online operation of Jingdong platform in China. Online retailers The operation experience and brand marketing ability will enable Chinese consumers to get better quality assurance and better consumption experience while comprehensively controlling brand tonality and disseminating the right brand concept to Chinese consumers.

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