Guangzhou Fashion Industry Welcomes New Opportunities For Development
2019 is the 70th anniversary year of the founding of new China, an important year for the implementation of the 13th Five-Year plan, and also a deepening year for structural reforms on the supply side. At present, China's textile and garment industry has entered a new round of deep reform and development, and is strives to advance the new orientation and new goal of "innovation driven technology industry, culture led fashion industry and responsibility oriented green industry".
In Guangzhou, many textile and apparel practitioners have realized that technology, fashion and green are not only new labels for China's textile industry, but also a strategic way to reconstruct competitive advantages for textile and garment enterprises. They represent not only the most advanced productivity of the global textile industry, but also the most fashionable fashion attitude and responsibility and mission of the industry to society and even mankind.
Promoting the sustainable development of fashion industry under industrial empowerment is an important tool to promote the construction of textile power. In mid July, a global fashion movement - "Guangzhou design night and the 2019 autumn winter Guangzhou Fashion Week" (hereinafter referred to as "Guangzhou Fashion Week") was held. It is worth mentioning that China's most influential excipient theme shopping mall, Guangzhou International Light Textile City, has become one of the organizers of Guangzhou fashion week since the beginning of this year. With the Guangzhou Fashion Week Organizing Committee, it has ignited a fashion trend that swept the whole world in the midsummer of Yangcheng.
Achieving high-quality resource linkage
Building a fashion and cultural capital
Founded in 2005, Guangzhou International Textile City has long been a one-stop exhibition base for global buyers, integrating three functions of textile trading, display and commerce. Guangzhou fashion week is a great event of fashion industry based on Guangzhou and radiating Southern China and even the whole world. It brings together the top fashion, big coffee, cultural and business elites at home and abroad, and has many influential original design resources.
The alliance between the two sides has truly realized the linkage of resources in the global high quality fashion industry. The influence of fashion week in the international fashion field and fashion resources all over the world are the most effective support for Guangzhou International Textile City to vigorously promote the development of fashion industry and realize the synergy innovation of accessories and fashion industry.
The fashion week is starry. In the closing ceremony of this fashion week, Zhang Zhaoda, the designer of "the first person in the European and American fashion world", released the "Legend of heaven" release, which showed the life perception of Oriental culture and art. In the early opening ceremony, the "fish music" theme show released by Chinese fashion designer "Golden Summit" designer Qi Gang showed the maximum application of color, fabric and technology in the field of costume design. The design masters personally demonstrated the process of sublimation from fabric to design, clothing and culture to show the unique charm of fashion.
In addition, the 7 day Guangzhou fashion week has attracted hundreds of fashion elites from France, Italy, Korea, the United States, Monaco, Australia, Egypt and other more than 40 countries and regions. They explored the development trend of global fashion industry and promoted the exchange and development of fashion culture between China and foreign countries with the series of 30 recent fashion special events, the intercity round table of global fashion, and the international brand designers visiting Guangzhou International Textile City.
Connecting the front and rear ends of the industry chain
Promoting internationalization of fashion industry
Fabric is the source of fashion, the source of inspiration for design, and the important carrier of its design concept. Textile industry plays an indispensable role in promoting the development of fashion industry. As one of the largest textile industry clusters in China, the leading enterprise of the China great trade circle, Guangzhou International Textile City has gathered nearly 4000 top domestic and foreign brand merchants, displaying tens of millions of latest and most fashionable fabrics all the year round.
During the fashion week, dozens of international fashion designer entered Guangzhou International Textile City to visit and exchange. Including the famous French fashion designer Thierry Provoost (Thierry Prouvost), the famous French fashion designer Christian Giles, the famous Korean designer, and the designers of Xu Ming, the famous designer of Yan and Chinese origin, express their heartfelt admiration for the intelligent shopping guide equipment, the dazzling accessories and products, and the personalized display and decoration of the merchants. "The size of the textile city and the variety of fabrics give us a big surprise," said one designer. "I hope I can have more time to stroll around here and look for design inspiration."
The development of fashion industry needs to see the world in line with the world. By creating a communication platform between the surface accessories market and the garment design chain, we can enhance the docking and communication between garment designers and fabric brands and their designers. The interaction between the two sides will greatly enhance the fashion of accessories and products. The entry of internationally renowned designers into Guangzhou International Textile City is an important step in the interconnection between Guangzhou fashion industry and the world.
Good timing, geographical convenience and good human relations
Fashion industry has accumulated a lot
The global fashion intercity roundtable is the highlight of Guangzhou fashion week. Since its foundation, it has attracted many international fashion personages and institutions. This year's fourth global fashion intercity Roundtable takes the theme of "green and sustainable development of global fashion industry" as its theme. As a member of the global fashion intercity alliance and China Fashion 100 city alliance, Guangzhou International Textile City and the fashion elite from more than 40 countries and regions around the world have explored the sustainable development of the global fashion industry.
Guangzhou is an important hub city of the maritime Silk Road and a central city of the strategy of Guangdong, Hongkong and Macau. In the national "belt and road initiative" and the "outline of the development plan for Guangdong, Hong Kong and Macau", Guangzhou's fashion industry has ushered in a new historical opportunity. Meanwhile, the Guangzhou municipal government has also made corresponding plans to guide the development of fashion industry. Haizhuqu District has proposed to build the Guangzhou textile industry business circle, which is located in the international textile city of China, as an international fashion center integrating the textile fashion publishing center, the textile industry standard center, the textile industry index (data) center and the textile industry science and technology innovation center.
The growing demand for a better life is the humanistic foundation for the development of fashion industry in Guangzhou. Clothing is one of the four basic needs of people's clothing, food and shelter, and consumer demand is constantly improving. As an important industrial cluster and fashion capital, Guangzhou has a natural mission to satisfy people's demand for better quality and fashionable clothes.
At present, the fashion industry in Guangzhou has ushered in an unprecedented development opportunity. Facing the opportunity, the upstream and downstream enterprises in the region need to respond positively and work together to develop their own advantages and develop various platforms for cooperation and exchange. Through cooperation between Guangzhou International Textile City and Guangzhou fashion week, Guangzhou's fashion industry can further enhance its quality and technology, creative design, production and sales, and display and display, so as to promote Guangzhou to the international design capital and fashion capital.
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