Hot Spots: Grand Opening Of The First Shaoxing International Clothing Supply Chain Expo

On October 19, the first Shaoxing international clothing supply chain Expo (Fashion Shaoxing), sponsored by China clothing association, Shaoxing Municipal Bureau of Commerce and Shaoxing Municipal Committee of China Council for the promotion of international trade, opened in Shaoxing China Textile City International Convention and Exhibition Center.

Qian Xiaohua, director of Shaoxing Municipal Bureau of Commerce; Fu Qingchun, chairman of Shaoxing Municipal Committee of China Council for the promotion of international trade; Jiang Renfeng, Deputy Secretary General of China Garment Association; sun Peining, deputy director of Exhibition Department of textile industry branch of China Council for the promotion of international trade; Ruan Yuan, deputy director of marketing promotion of Hong Kong Trade Development Bureau; LV Li, deputy director of Xinchang County Bureau of Commerce, Wu Ping, full-time vice president of Keqiao District Council for the promotion of international trade, Ma Zhouyong, deputy director of exhibition industry development center of Keqiao District, Shaoxing City, and other leaders and guests attended the opening ceremony to witness the opening of a new chapter of fashion in Shaoxing.

　　 Shaoxing is ready to be fashionable with rich resources

Qian Xiaohua, director of Shaoxing Municipal Bureau of Commerce

Qian Xiaohua, director of Shaoxing Municipal Bureau of Commerce, first made a speech. Director Qian Xiaohua pointed out that the development of Shaoxing textile industry cluster has a relatively influential textile trading market and a complete production and marketing system, with obvious regional brand and competitive advantages. With the core positioning of "link, collaboration and efficiency", the exhibition gathers high-quality resources such as clothing industry association, well-known entrepreneurs and industry leaders. Shaoxing will take this exhibition as an opportunity, relying on the advantages of textile industry cluster, accelerate the cultivation of professional clothing exhibition, promote and promote the new development of the industry through the clothing exhibition, and inject more vitality into the economic development.

Jiang Renfeng, Deputy Secretary General of China Garment Association

Jiang Renfeng, Deputy Secretary General of China Garment Association, pointed out that Shaoxing is an important industrial cluster of China's textile and garment industry and a relatively balanced development of domestic industrial clusters. At the time of transformation and upgrading of Shaoxing's clothing industry, he hopes to actively promote the development of Shaoxing into a fashion city and vigorously support the exhibition industry, Support and guide Shaoxing clothing enterprises to go out and introduce, hope that the future of Shaoxing clothing industry can be concerned by everyone, let Shaoxing become a real fashion city.

In the presence of leaders and guests, the opening ceremony was launched. Subsequently, the joint brand show officially began, and the performance of local design forces undoubtedly played the strongest voice of fashion Shaoxing.

The design force composed of joint brands adds a sense of solemnity to the "autumn and winter tour", while the clothing fabrics moving with the models bring a trace of vitality to the audience. The glittering luster of the fabric and the lighting of the show set off each other, projecting the fashion flavor of Shaoxing further.

　　 Create a multi-functional business platform and carry out a new pattern of industrial coordinated development

During the "14th five year plan" period, under the new development pattern of "focusing on the domestic big cycle and promoting each other by domestic and international double circulation", the development of clothing industry has entered a new stage, and the tide of industry transformation is coming. Facing the new changes of textile and garment industry, it is particularly important to strengthen the cooperation and exchange between upstream and downstream of industrial cluster.

With the core positioning of "link, coordination and high efficiency", the Expo will strive to build a multi-functional business platform, rely on the price advantage of the supply chain of Shaoxing textile and garment industry base, connect the upstream and downstream high-quality resources of the industrial chain, improve the supply efficiency of the supply chain, and open a new pattern of collaborative development of Shaoxing garment industry.

In the 15000 square meter exhibition area, a total of 802 booths have been set up. The overall development of Shaoxing fashion industry is shown through eight exhibition areas: original design area, accessories area, customized and professional wear area, men's clothing area, women's clothing area, supply chain exhibition area, international exhibition area and local characteristic exhibition group. Through various forms such as forums and trade docking meetings, we can open up all links of the industry upstream and downstream, and inject strength into the coordinated development of the industry.

　　 Writing a new chapter based on a high starting point

After years of development, Shaoxing textile and garment industry has accumulated profound strength. However, the lack of product design, research and development, marketing, promotion and other aspects of its high-quality development constraints.

A high-quality exhibition is not only a golden card for relevant enterprises to spread, but also a booster to drive the development of industrial economy. Although it is the first time, this exhibition still contributes to the practice that can be referred to.

The online and offline linkage integration will deliver the wonderful activities to the "cloud". Through cooperation with the industry's well-known media, China service.com, the live broadcast path can be opened, and the audience can easily visit the exhibition without leaving home. This is obviously of great value in the context of the normalization of the epidemic situation.

In addition to business negotiation, trade information sharing, market trend insight and marketing thinking development can be found here. Here, the inner vitality of a mature industrial cluster is obvious, and the emerging potential is infinite.

As the first professional fashion event in Shaoxing, Shaoxing international clothing supply chain Expo is planning a more promising future. "The world textile looks at China, and Chinese textile is in Shaoxing".