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Mick Autumn Ode 2024 Autumn And Winter New Product Release Ceremony: The Journey Of Returning To Nature Of Song Yun'S Aesthetics Successfully Ends

2024/5/31 17:06:00 1377

MikeqiufuWomen'S Wear BrandWomen'S Wear

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Desert, camel bell, Sanskrit...... In the morning of May 28, Shaoxing was original Lane Bryant "Mi Ke Qiu Fu" successfully held the launch event of autumn and winter series of new products in 2024 in the cultural heritage rich Wukuan Cultural Creative Park of Keqiao Ancient Town. This activity is not only a display of new season clothing, but also a journey to explore Song style and elegance through time and space.

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On the eve of the official launch of the press conference, a number of distinguished guests gathered, including the leaders of Keqiao Ancient Town Protection Center, Commerce and Trade Clothing Association, as well as the founder and general manager of "Mike Qiufu" brand, together with 100 outstanding partners of the brand, to participate in and witness the official opening of Keqiao Ancient Town Wukuan Cultural Creative Park and the ribbon cutting ceremony of the brand's new site, Jointly participate in the grand event.

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With the orderly signing in of this press conference, a new media exchange event pushed the atmosphere of the event to a new boiling point. In the highlight stage of the battle between wisdom and inspiration, Ms. Chen Hongxia, the brand builder and design leader, the core team of "Mick Autumn Ode", together with Mr. Wang Jianmin, the general manager of the brand, Mr. Xiao Yun, the operational strategist, and the elite franchisees, stood at the intersection of the spotlight and received joint interviews from major mainstream media.

This series of media dialogues not only revealed the design concept and future vision behind the brand, but also stimulated the emotional resonance of many partners on the scene through on-site media interviews. After the interview, many guests asked to take a group photo with the top management and representatives of the brand to commemorate this extraordinary gathering and jointly carve a beautiful moment with high hopes for the future development of the brand.

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In this season's "Mi Ke Qiu Fu" Autumn and Winter New Product Launch The theme of "Pu · Zhen, Jing Shi Fang Hua" runs through the audience, leading the audience to embark on an aesthetic journey through time. Through the carefully arranged four chapters - "Preface to Ritual", "Humble Watch", "Colorful Chapter" and "Happy Land Porcelain Rhyme", each chapter is like an exquisite picture scroll, slowly unfolded, and together woven into a soul shaking visual feast.

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More than 100 unique autumn and winter fashions shine under the spotlight. They are not only the display of clothing, but also the collision, integration and seamless connection of traditional and modern trends. From delicate Fabric With unique tailoring techniques, each work tells a story about "true self" and "purity", which makes people dizzy.

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With the end of the show segment, the 2023 annual commendation ceremony of "Mick Autumn Ode" began immediately, paying high tribute to the partners who have performed excellently in the past year. The soul of the brand -- the founder and design director, Dong Chen, made a passionate speech, which not only reviewed the original intention of entrepreneurship and brand achievements along the way, but also expressed his expectation and vision for the infinite possibility of future fashion.

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Immediately afterwards, Vice President Xiao of brand operation came on the stage and brought a special sharing entitled "Performance flow and content communication sharing" with his keen market insight. Vice President Xiao deeply analyzed the role of intra city flow of stores and the key to content marketing in the current market environment, and provided practical strategic guidance for guests present, aiming to help everyone achieve a leap in performance and continuous expansion of customers through efficient content dissemination and accurate flow operation.

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At this autumn and winter new product launch, whether the application of tea dyeing, extension dyeing, persimmon dyeing and other techniques, or the addition of oriental elements such as buckles, bamboo, traditional patterns, are all Chen Hongxia's homage to Song Yun's aesthetics. "Although the new Chinese style is very popular this year, I think the oriental aesthetics is not just the superposition of some traditional elements. Our design needs to draw strength from the culture, and then endow its soul again after precipitation." Chen Hongxia firmly believes that the return to nature design, ingenious white and "clumsy" flavor, can bring more temperature and strength to clothing.

Clothing, in“ Mi Ke Qiu Fu ”For Chen Hongxia, the founder of the brand, it is the carrier of emotion and creativity, which contains unique temperature and vitality. In recent years, out of deep feelings for the flowing water and profound cultural heritage of Keqiao Ancient Town, especially its indissoluble bond with China Textile City, Ms. Chen Hongxia has carefully constructed a clothing space full of emotions and stories in the Wukuan Cultural Creative Park, the heart of Keqiao Ancient Town. This is not only a place for shopping, but also a place for art perception Experience the warm corner of culture. Here, she devotes herself to exploring the future of the brand, striving to build a bridge between tradition and modernity.

With the successful conclusion of the "Mico Autumn Ode" 2024 Autumn and Winter New Product Release, we not only witnessed another leap in design and innovation of the brand, but also opened an infinite vision and outlook for the future. "Mi Ke Qiu Fu" believes that clothing is not only an external dress, but also an expression of the inner world. It is every independent woman's yearning and pursuit of a better life.


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