Helly Hansen Helps Adventure Lovers To Take Adventure Sports Under The Cold Wave

In September 2021, the National Oceanic and Atmospheric Administration of the United States updated the ENSO news that the Pacific water temperature was abnormal, and the probability of La Nina phenomenon returning increased to 80%. The global climate reversal in 2021 was imminent, which might usher in a cold winter and cold wave. For those who like field exploration, whether there is La Nina phenomenon or not, they can't stop the heart of exploration. What good field protection equipment are there this winter, helly How about Hansen? Can he take the responsibility of protection?

　　 An irresistible "adventure" trend in cold winter: adventure sports are very popular

The winter of this year was earlier than that of Israel. The first autumn snow came in October in Urumqi. Since then, universities from all over the north have come in one after another, allowing China to enter winter ahead of schedule. The rumors of La Nina phenomenon and the early heavy snow have made us feel the cold winter, but for adventure lovers, this is a good time to explore.

Adventure sports have not only increased its audience, but also become more sophisticated and professional with the development of adventure sports and the rise of national fitness in China. The public's enthusiasm for adventure sports will also enable more people to have professional sports equipment. Therefore, adventure sports in China will show a trend of sports specialization.

However, as far as adventure sports are concerned, professional protective equipment in the Chinese market still cannot meet the needs of users. The contradiction between consumers' increasing demand for high-quality protective clothing and the lagging development of the domestic protective clothing market has become increasingly prominent. In this context, Helly Hansen Entering the Chinese market will bring new development space for Chinese adventure sports.

　 Helly Hansen brings classic sailing clothes to help navigation adventure

　　“Helly Hansen came to China at a time when China's navigation industry has reached a new stage. " Song Kun, the first Chinese woman navigator, said so. For marine sports, there are few professional marine sports clothes in China, which is difficult to meet the needs of users.

　　Helly Hansen brings two classic series of marine equipment SALT series and AEGIR Poseidon series takes the lead. SALT series uses three layers of fabrics that ensure waterproof and breathability. The iconic marine jacket high collar and invisible hat design increase the sense of fashion. The chest blue and two white stripes become the design elements of the brand representatives; AEGIR Poseidon series has a windproof and waterproof mask, a bright colored hat designed for rescue, a body reflection accessory, and a combination of double wrist cuffs and rubber bands designed to prevent seawater from flowing back.

　　 Helly Hansen brings ski clothes to help ski adventure

　　Helly Hansen also brought professional skiing Product ski series, which uses high-quality 3-layer fitting fabric, has excellent waterproof and moisture permeability functions, and has superior stretching comfort while ensuring performance. At the same time, H2Flow is added to clothes TM ventilation and temperature control structure design protects ski adventurers.

At the same time, the Arctic Patrol Modular Parka) also provides safety protection for other adventure sports, helping adventure lovers to better explore new sports in winter. The polar patrol modular parka consists of three separate jackets. Each jacket can be worn as a separate piece or folded as the ultimate protection against harsh natural conditions. When the activity level and weather conditions change throughout the day, it is easier to regulate body temperature. Modularization means that the temperature inside the jacket can be better controlled to adapt to the most extreme and inhospitable environment on the earth.

Another model that has to be mentioned is Helly Hansen with black technology H ² Thermo intelligent temperature control Down Jackets The product is embedded in the basic down jacket product with the super cool Heike H ² Thermo intelligent temperature control system. The wearer can turn on the heating function in case of low temperature, and adjust the temperature through the button of the clothes or the mobile phone APP. The temperature is adjusted in three gears to meet the use needs under different temperature conditions. The clothing can be charged and heated by using the mobile power link hotline, which is easy to operate. In terms of safety performance, this down jacket uses carbon nanotube film. Through a number of patented technologies, it can achieve precise temperature control, and is fully machine washable and resistant to rubbing. It can not only provide additional warmth and comfort, but also ensure the safety of consumers. It can really provide warm air for walking and give you safe warmth.

　　 helly hansen how? In short, adventure sports, as a hot spot in China, has made great progress, which will also trigger a new round of sports tourism craze, and will promote and drive the development of event tourism, exhibition tourism and business tourism. So it is not difficult to find that, Helly Hansen seizes the opportunity to enter the Chinese market and can take this opportunity to brand The influence was further enhanced.